One of these should work just fine.

code:
If @PRODUCTTYPE = "Windows XP Professional"
? "You are running Windows XP"
Else
? "You are not running Windows XP"
Endif

.
or this is another way

code:
@ECHO OFF
IF NOT "%OS%" == "Windows_NT" GOTO WIN9X
VER|FIND /I "XP" >NUL && IF %ERRORLEVEL% EQU 0 GOTO XP
IF not "%ALLUSERSPROFILE%" == "" GOTO WIN2K
IF "%OS%" == "Windows_NT" GOTO NT4
GOTO END
:XP
ECHO Found Windows XP
REM Or what ever command you want to run.
GOTO END
:WIN2K
ECHO Found Windows 2000
REM Or what ever command you want to run.
GOTO END
:NT4
ECHO Found Windows NT 4
REM Or what ever command you want to run.
GOTO END
:WIN9X
ECHO Found Windows 9x
ECHO You should see this on Windows ME
pause
REM Or what ever command you want to run.
GOTO END
:END

Even the one that Kent showed.